‘Meeting needs and aspirations’: Preston Road housing regeneration scheme enters final phase

By Simon Bristow

A major milestone in Hull’s 15-year, city-wide housing regeneration programme is set to get underway with the start of the second development phase on Preston Road.

The redevelopment of the regeneration site in east Hull is being carried out by Hull City Council’s long-term, strategic development partnership KSHP, a consortium of housebuilders including Keepmoat, Strata Homes, Home Group and Priority Space.

The scheme is being supported by the Humber Local Enterprise Partnership’s (LEP) allocation of the Local Growth Fund, part of the Government’s commitment to the Northern Powerhouse.

The entire site will deliver over 500 new homes to replace the 514 no longer fit for purpose properties which are being demolished.

Strata are on site building 242 new homes as part of the first phase. Keepmoat Homes is delivering the next phase, with 168 new homes in the pipeline, of which a proportion will be social housing for rent and low-cost ownership.

A further 340 properties in the area have been refurbished, including energy efficiency improvement work. There is also new infrastructure and extensive landscaping with the creation of new green spaces to create a more attractive environment.

Throughout the building phases, the partnership is committed to creating training and apprenticeship opportunities as well as new jobs throughout the supply chain.

Councillor Paul Drake-Davis, portfolio holder for housing, said: “The housing-led regeneration in Hull is one of the most ambitious nationwide. Decent homes are vital to people’s health and wellbeing.

“We want our residents to live in well-built quality houses in attractive neighbourhoods, which meet their needs and, hopefully, their aspirations too.

“As well as providing new homes, the commitment by the partnership to providing local jobs for local people is already making a significant contribution to the sustainability of our regeneration areas.” 

Daniel Crew, regional managing director at Keepmoat, Yorkshire East, said: “We’re thrilled to be continuing delivery under the Hull city-wide partnership to deliver quality, sustainable homes for the latest phase in this historic Hull regeneration project.

“More than 70 per cent of Keepmoat developments are on former brownfield land, so we’re excited to get started on site and breathe new life into this former residential area.

“We’re also working with the Environment Agency to create a nature trail along Holderness Drain, where one of our urban nursery projects will grow plants, shrubs and trees that will then be planted along the path to create a butterfly haven.”