Earth Day: Hull Trains partners with Yorkshire Wildlife Trust
By Rick Lyon, Co-Editor
Hull Trains has marked Earth Day today by announcing a new partnership with Yorkshire Wildlife Trust.
The open access operator provided colleagues with the opportunity to select their favoured charity of the year, with Yorkshire Wildlife Trust coming out the winner.
Established in 1946, the charity is dedicated to conserving, protecting and restoring wildlife and wild places in Yorkshire.
Hull Trains and Yorkshire Wildlife Trust will be organising a joint schedule of events throughout the year, including a local beach clean initiative. The charity will also have its logo displayed on the side of one Hull Trains’ Paragon train fleet.
Hull Trains operates along the East Coast Mainline service through to London, visiting and travelling through key local communities for Yorkshire Wildlife Trust. The charity has dedicated visitors centres on the route, including Spurn Discovery Centre, near Hull, North Cave wetlands, between Brough and Howden, and Potteric Carr, located near Doncaster.
The aim is also to jointly reach out directly to schools and colleges to help educate the next generation on the challenges faced in protecting the planet and wildlife species.
Hull Trains service delivery director Lou Mendham said: “We’re delighted to announce our new charity partnership with Yorkshire Wildlife Trust on Earth Day.
“This charity was chosen by our team as their charity of choice to support this year. We all have one home that we share, so it’s vitally important that we work together to protect our planet and all of the various species on it.
“We hope that this new partnership can help to raise awareness of current issues and also open dialogue with the next generation to engage them early in the changes we all need to make.”
Yorkshire Wildlife Trust director fundraising and engagement Amanda Spivack said: “The partnership with Hull Trains is a really exciting one for us at Yorkshire Wildlife Trust.
“They have fantastic business connections, as well as great consumer exposure in the region. One of the key aims of the partnership is to highlight the benefits of train travel over other forms of travel, particularly with reference to the climate crisis we face, and protecting some of Yorkshire’s most valuable wildlife habitats so nature can thrive.”
Hull Trains will also be providing a select number of limited edition Yorkshire Wildlife Trust ‘Badger Cupcakes’ to customers on today’s Earth Day service.