Our Remarkable Place Brand in Action
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Humber is on a journey like no other. Bold, ambitious, and full of promise. The next chapter begins on Thursday, January 16 2025. Our Remarkable Place Brand in Action meeting will bring together an army of ambassadors to continue pushing boundaries and unlocking the region’s true potential.
Since the launch of the Humber Place Brand at Humber Business Week 2024, engagement across the region has been a continuous and vital process. In the months following the launch, Future Humber has worked closely with organisations and businesses to ensure the Humber Place Brand’s values - Revolutionary, Resourceful, Real, and Remarkable - take root. The Place Brand Ambassador meeting will mark another critical step in this ongoing effort, reinforcing the values and ensuring they become embedded into local projects, organisations, and communities.
This meeting is not a new beginning, but a vital next step. We’ll come together from all corners of the region to explore how these values can be embedded into projects, organisations, and the very fabric of our communities. Through expert insights, including an external speaker who will share how successful place branding has transformed other regions, we will demonstrate how the Humber Place Brand toolkit is already helping local initiatives thrive.
But this isn’t just about talking; it’s about listening and acting. The meeting provides a space for people to share how they interpret the new narrative, embed the brand values, and overcome challenges. These shared stories will shape future best practices and feed into the ongoing storytelling of the region.
Interactive sessions will give attendees the chance to apply the Humber Place Brand’s values to local projects, turning ideas into action and ensuring these principles inspire real, lasting change. This is where we build the Humber of tomorrow, today. it’s a moment to reflect on what makes Humber exceptional and to make sure the world knows we are a place of innovative ideas, creativity, and undeniable potential.
We need your energy, your expertise, and your commitment. By joining us, you’ll be part of a network ready to make Humber Revolutionary, Resourceful, Real, and Remarkable in every sense.
To sign up for Our Remarkable Place Brand in Action meeting, contact Leahann Barnes at leahann.barnes@futurehumber.com. Let’s activate Humber’s future and make its story one that resonates for generations to come.